THE ZONE OF HOPE

BARCELONA 2018, Spain

CLIENT
Aigües de Barcelona
EXHIBITION SPACE DESIGN
Mediapro Exhibitions
EXHIBITION SPACE AREA
Labsid/MVR m2
COMMISSION
Design and comprehensive production

The Zone of Hope (TZOH) is an experience which enables visitors to experience the effects of climate change first-hand. The exhibition uses Immersive Extreme technologies to ensure a truly captivating immersion by pairing the real space with the virtual space. The Zone of Hope is an interactive and multi-sensory experience combining 360º composite images and visual effects at 90 frames a second, 3D geotagged sound effects, special effects using mechanical, climate, and tactile actuators, which allow visitors to appreciate the textures of the virtual world, to feel cold, heat, wind, humidity, etc. The experience is grounded in the idea that “there’s only one way to halt climate change, and that’s by experiencing it”.

The exhibition underlines Aigües de Barcelona’s commitment to innovation and its firm undertaking in the fight to halt climate change and demonstrates an understanding of the need for urgent action, mobilising society to effect positive change over time.

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